This research intends to examine the nature of individual differences in place evaluation. Living rooms were taken as objects and a two-step procedure which consists of a elicitation of evaluative constructs and a fixed format questionnaire was adopted. As results, individual differences were too evident to be disregarded as errors and three dominant types of evaluation were obtained. According to the lIDS models respectively obtained along types of evaluation, differences among them could be explained by the differences in importance placed on each evaluative construct while the basic structures were the same.