The present study attempts to relate the personal and sensitive experience of the urban milieu to its objective and scientific study, in order to identify relevant criteria for the conservation of existing buildings and the renewal of urban neighbourhoods. An autobiographical and phenomenological survey of various memories of foreign and familiar cities provides a combination of the respective urban visions. Urban experience, which is closely related to place identity, can be seen as the integration of holistic and fragmentary urban images. Their balanced exploration identifies values that will influence the conscience of a specific urban field as well as the choice of the adequate type of urban rehabilitation. The main goal of this research is to indicate a process whereby the fruit of urban experience can become instrumental when applied to various tasks in urban redevelopment.