The study investigates associations of emotional connection to nature with other measures of environmentalism (environmental beliefs and pro-environmental behavior) with data from a representative survey (N=987). Composite indexes of nature-related positive and negative (responsibility-related) feelings had significant positive correlations with environmental concern, ecocentrism, pro-environmental behavioral intentions and habitual self-reported pro-environmental behavior. Feelings of emotional affinity toward nature had stronger motivating force for pro-environmental behavior intention than responsibility-related feelings and general environmental beliefs. Another category of nature related emotions – negativistic dispositions towards nature - showed opposite pattern of relationships.