Schwartz (1992,1994) presents a theory of the contents and structure of human values. The theory distinguishes ten motivational types of values and identifies a comprehensive set of 56 value items. The theory and the value scale - Schwartz Value Survey (SVS) are important as they can be used to apply to the study of social issues such as the relationship between values and environmentally friendly behavior. Schwartz’s theory of human values has been demonstrated to be valid in several studies in various cultures (Schwartz, 1994). However, whether the theory has a universal appeal and can be applied to Asian culture requires further study. The goal of this study therefore, is to test the theory (i.e., the universality of the hypothesized value types) in a Chinese culture in the country of Taiwan. Two questions regarding the values contents and structure are raised. (1) Will human value items collapse into 10 motivational constructs as shown in Schwartz’s study in a Chinese culture? (2) Are there culture-specific values in Taiwanese culture which are not included in Schwartz’s 56-item list? Is there possibly a culture-specific motivational type of values (such as environmental relevant values) in Chinese culture which is not found in Schwartz’s theory? As environmental values are important in Chinese culture, ten Chinese value items developed by Kuo (2003) and two western environmental value items proposed by Stern, Dietz, Kalof & Guagnano (1995) to differentiate social-altruistic and biospheric value orientations will be incorporated with the 56-item Schwartz’s Value Survey (SVS) in the study to see if these values will collapse into Schwartz’ 10 motivation types in the Taiwanese culture.