This presentation aims to clarify and deepen understanding of the relations between two hitherto rather separate literatures within Environmental Psychology: literature on place (attachment and identity) on the one hand, and literature on public acceptance of energy technologies, on the other. Whilst the ‘NIMBY’ concept has been typically used to explain public opposition to the siting of renewable energy technologies such as wind turbines, this concept has been extensively critiqued by a range of social scientists based in disciplines such as Geography, Sociology and Political science. Here, I argue that a more productive basis for providing a psychological explanation for public opposition, or ‘NIMBYism’, is to consider it as a form of ‘place protection’ (Stedman, 2002) which occurs when individuals and groups who feel strong, positive emotional bonds with a place (place attachment) or who self-identify with the place (place identity), interpret technology siting as a form of place disruption (cf. Brown and Perkins, 1992). This puts further importance upon understanding the links between various place concepts and different forms of action, particularly those described by Stern (2000) as low and high commitment environmental citizenship behaviours, which can include such actions as writing letters of protest, signing petitions and joining or setting up protest groups. These conceptual arguments are illustrated with empirical data from case studies of renewable energy projects in the UK.