The preservation and restoration of the natural environment, such as the conservation of natural resources and prevention of pollution, is currently one of the most important topics in global, national and local politics. Due to limited natural resources (e.g., fossil fuels) and the degree of the growing pollution of our environment, immediate measures need to be taken to reduce the negative impact mankind has upon the environment. Several strategies are suggested by global, national and local institutions, both, private and government funded, like the Kyoto Protocol or the Carbon Disclosure Project. In the very essence of each of these projects we find the aim of altering human behaviour. Only by changing human behaviour towards the environment, will carbon emissions, waste and the use of resources be reduced. As Skinner put it in “Beyond freedom and Dignity” “…the environment will continue to deteriorate until polluting practices are abandoned” With the introduction of European Union regulations on waste targets, the UK is committed to reducing waste, recycling and reusing policies. Applied Behaviour Analysis Antecedent Strategies aim to influence factors that may influence behaviours before they occur, such as information, goal setting and modelling. Consequence or reinforcement strategies mainly offer rewards for the performance of a pro-environmental behaviour, for example prizes and monetary incentives and also feedback in the form of continuous information upon recycling. The present study focused on recycling behaviour among a population of students. The use of continuous feedback as a possible intervention to decrease the level of contamination in blue recycling bins was implemented. Each student household was equipped with a recycling bin and levels of contamination therein were measured. Continuous feedback, in the form of blue tickbox sheets was introduced. Results indicate that continuous feedback decreases the level of contamination from about 40% to less than 2% respectively. The use of an incentive raffle scheme to increase appropriate bin movement was tested. Households that placed their recycling bin at the collection point when bins where emptied had a chance to win vouchers for a local supermarket. Results showed an increase of participation from baseline behaviour of 0% to 20% respectively. The techniques of prompts, social interventions and continuous feedback were tested with varying success on the continuous output of recyclables.