Within environmental psychology, place attachment has been shown to be an important aspect of an individual's sense of identity and well-being.This study demonstrates that such attachments and sense of ownership and belonging can be at a range of scales, from particular buildings to whole cities (and wider)
Further more, attachments can also be to organizations, activities and memberships that are place-linked.
In our research with the audiences and the players of the City of Birmingham Symphony Orchestra, we demonstrate that for many (but not all) members of both groups their loyalty relates to both the City that gives the orchestra its name, and to the dramatic Symphony Hall which is its home. And it is interesting to note that the CBSO's marketing publicity emphasizes both city pride and the membership of the orchestra-hall 'family'

Our study asked what is the concert experience for audience and for musicians alike? What role do place attachments play? We used surveys and interviews to explore audience members’ identities relating to concert going at local, organisational and personal levels, with the aim of examining loyalties to Birmingham as a centre for culture, to the CBS Orchestra and its musical activities, and to the personal musical identities of audience members . 'Ownership' of the organization runs through the publicity and marketing . How far is this reflected in the ways that audience members describe their concert going , compared with other more musical reasons (eg attraction to repertoire)?
Our interviews with orchestral players paralleled these themes, asking them about perceptions of a classical music audience; the position of the CBSO in the musical culture and image of Birmingham; and their own musical and performance history. We also asked for their feelings about the marketing department using images and vignettes of players to build a sense of 'ownership' for the audience

'Symphony Hall is my second home, where I feel comfortable, at ease, excited at the prospect'
'SH is easily the most civilized place in Birmingham'

The idea of the CBSO belonging to and being an icon for Birmingham are important to many of the respondents, especially those who live locally or who have roots locally

Symphony Hall is seen as a venue to be proud of, and some of the facilities, such as being able to regularly book the same seats helps to encourage this sense of familiarity and shared experience. Regular seating enables people to gain a sense of familiarity through seeing the same faces within the wider audience, their closer neighbours, and the orchestra.

Many positive responses focused on a sense of ownership : some viewed musicians as a family, to which they also belonged, others talked of pride in the Hall and the city's culture.